Viral Post Proves Customer Dead Wrong

Social media is often used to compliment or criticize a business based on the customer’s experience. But it can also backfire on the poster as seen in this recent example that went viral. A woman recently left a post on a restaurant’s Facebook page, saying she would...

Authentic Apologies

I’m glad Zigman wrote the New York Times article, “I can’t apologize-Sorry” because it highlights the importance of a sincere apology and advocates face to face  or phone as number one and two of preferred methods. I agree. She motivates...