Elaine Rosenblum is the founder and master mentor at ProForm U, located in Atlanta, GA.

Elaine Rosenblum

Founder and Chief Articulation Officer of ProForm U®, Elaine Rosenblum is an entrepreneur and visionary at heart. Foreseeing the impact of technology on communication skills, in 2001 she founded Courageous Conversation. As part of a second entrepreneurial adventure, five years later, she co-founded Access Test Prep & Tutoring. Elaine now teaches collaborative communication and negotiation skills not only to professionals at all levels but also to budding professionals, including students preparing for college and job interviews. Across careers as an entrepreneur, attorney, teacher and marketer, Elaine acquired deep experience working at and consulting for corporate organizations from start-ups to Wall Street.

Elaine is a graduate of The University of Texas at Austin, where she earned a B.S. in Advertising in the College of Communications, and of Cardozo School of Law in New York City; she also completed Harvard Law School’s Advanced Negotiation Program for Lawyers. Elaine is a member of the New York State bar and is an expert in collaborative negotiation and alternative dispute resolution in the corporate environment.

Prior to and during law school, Elaine spent 13 years in New York City working at several global ad agencies and in consumer marketing on the corporate side. She collaborated with Fortune 500 professionals from marketing analysts to the C-Suite on brands like Delta, Nestle, Nabisco and Mercedes-Benz.

At the intersection of advancing technology and diminishing human contact, Elaine combines her corporate and legal expertise to realize her vision that collaborative communication techniques are among the most valuable professional skills in that expectations for productivity and profit margins demand them.

Elaine taught post-graduate collaborative negotiation as part of the NYU Center for Finance, Law and Taxation’s Conflict and Dispute Resolution program, as well as undergraduate business law and post-graduate collaborative negotiation classes at Baruch College. She also oversaw the Leadership in Law program at Columbia University. She has guest lectured at Emory University’s School of Law and Goizueta School of Business as well as Georgia Tech and Georgia State University.

Elaine is a trustee for The Jewish Women’s Fund of Atlanta and on the Board of Most Valuable Kids Atlanta.


If you’d like Elaine to speak at your organization, please contact us here.

Share This