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The Gravitas of Words
I've obsessed about words for thirty years. The first ten were spent in advertising agencies, weighing words heavily. Whether it was 30 seconds of radio, :60 of network TV or a full-page print ad in the New York Times, every word cost money and took up space. Every...
Pros Speak Respect…Not Text
Conventional Wisdom? Is abbreviated, less formal "text speak" eroding professional communication skills? Science says no because research indicates that we distinguish context and situationally switch language from "text speak" to "professional speak" when...
Making Cents Out of Brand Love
I agree wholeheartedly with The New York Times’ article “The Incalculable Value of Finding a Job You Love” and why it is important to do so. If you’re confused about a career direction, think backward. Start with a brand or cause that you love or feel connected to....
3 Interviewing Challenges Graduates Face
There are three interviewing issues facing soon to be and recent graduates. The first is the new trend in automated versus in person interviewing. The second is a weak understanding of how to translate the skills that grads DO have to the workplace. The third is that...
Creating Unstoppable Teens – Free Gift
<<Subscribe for a free gift - 10 MUST KNOW Tips for Acing College Interviews>> They say you never get a second chance to make a first impression. Well, this can certainly be true when it comes to a college admissions interview. Want to learn how to make a...
Perseverance Pays Off
I recently mentored and prepped a college-bound, high functioning autistic student in interview skills. He was applying to highly competitive colleges for which alumni interviews are required for admission. A math wiz, he dreams of one day working on Wall Street. For...